Biometrically Smart Wallet Technology Takes Aim At Target Market With Impending Release
Tech industry and Biometrics sector set for growth with breakthrough technology developments: NXT-ID, Inc. (OTCQB: NXTD) , Blackberry Limited BBRY, NQ Mobile Inc. NQ, Apple Inc. AAPL and NII Holdings Inc. NIHD
NXT-ID, Inc, (OTCQB:NXTD), a biometrics company focused on the growing m-commerce market, announces it will be doing a joint project with students at the John F. Welch College of Business at Sacred Heart University in Fairfield, CT to assist with the marketing roll out of its next generation smart wallet, the Wocket™. The Wocket™ is a new biometrically secure smart wallet designed to replace the traditional wallet and the number of cards consumers carry. Its dynamically programmable magnetic stripe, NXTCard can replace more than 100 cards and can include medical records, ID, coupons etc. that are currently kept in a wallet, with one single secure card. In the initial phase of the project, students will research the market, the competition, and consumer trends related to the Wocket. The second part of the project will be primary research (surveys and focus groups) on the product, its features, possible marketing positioning and pricing and the final phase will be live on campus testing.
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“We are delighted to be announcing this collaboration with the John F. Welch College of Business,” said Mr. Gino Pereira, CEO of NXT-ID, Inc. “It is particularly relevant as one of our initial target group of customers for the Wocket are college students and campuses where there is a unique combination of open loop and closed loop payment systems combined with a particular need for security with access control to buildings.” “We are looking forward to working with Nxt-ID and their innovative technology,” said Kwamie Dunbar, assistant professor of Finance at the John F. Welch College of Business. “This gives our students the type of real life hands on experience that the College prides itself on.”
Blackberry Limited BBRY a world leader in mobile communications, recently announced that it intends to divest the majority of its real estate holdings in Canada. In partnership with CBRE Limited, BlackBerry intends to strategically divest the majority of its commercial real estate portfolio through a combination of sale-leaseback and vacant asset sales. The properties to be offered for sale comprise over 3 million square feet of space.
NQ Mobile Inc. NQ, a leading global provider of mobile Internet services, and Sprint S have signed a definitive agreement for NQ Mobile to collaborate and deliver the next generation of Sprint ID, powered by NQ Live™, on all new Sprint Android-powered smartphones in the U.S. market later this year. Unlike a standard wallpaper or third-party launcher, NQ Live is an engaging mobile desktop that will change the way consumers use their connected devices.
Apple Inc. AAPL recently announced iBooks® Textbooks and iTunes U® Course Manager are expanding into new markets across Asia, Latin America, Europe and elsewhere around the world. iBooks Textbooks bring Multi-Touch™ textbooks with dynamic, current and interactive content to teachers and students in 51 countries now including Brazil, Italy and Japan; and iTunes U Course Manager, available in 70 countries now including Russia, Thailand and Malaysia, allows educators to create and distribute courses for their own classrooms, or share them publicly, on the iTunes U app. “The incredible content and tools available for iPad provide teachers with new ways to customize learning unlike ever before,” said Eddy Cue, Apple’s senior vice president of Internet Software and Services. “We can’t wait to see how teachers in even more countries will create their new lesson plans with interactive textbooks, apps and rich digital content.”
NII Holdings Inc. NIHD a provider of differentiated mobile communication services operating under the Nextel brand in Latin America, recently announced that PRIP™, its advanced Push-to-Talk (PTT) app, is now available on the iPhone in the United States. Built upon Motorola Mobility’s PTT technology, PRIP offers users real-time, instant, unlimited communication using 3G, 4G or Wi-Fi to other PRIP subscribers and Nextel users anywhere in the U.S. The app is available for download on the Apple App Store or Google Play for the low introductory cost of US$1.99, with the first month free. “We are excited to expand PRIP to iOS, bringing true push-to-talk capabilities to more users in the U.S.,” said Greg Santoro, executive vice president, chief strategy and marketing officer for NII Holdings. “As our customer demands evolve and new devices enter the marketplace, it is important we continue to expand our offerings to meet their needs.”
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